Me Today (MEE) / FY23

PBT loss narrowed 41% but cash collapsed 83% to NZ$0.9m

Slower cash burn improved the P&L trajectory but the balance sheet is close to exhausted, with equity halved and all three segments still...

Release date
29 August 2023
Published
21 April 2026

What changed

Revenue slipped 4.7% to NZ$7.9m, but the losses narrowed across the stack. EBITDA improved to -NZ$5.1m from -NZ$5.7m, while PBT loss narrowed 41.4% to -NZ$13.0m (FY22: -NZ$22.1m). NPAT showed a smaller 33.6% improvement because FY22 carried a NZ$2.6m tax benefit that FY23 did not repeat — PBT is the cleaner operating read.

Operating cash outflow halved to -NZ$5.6m from -NZ$11.6m, and capex was negligible at NZ$0.035m. Despite that improvement, cash on hand fell 83.0% to NZ$0.9m (FY22: NZ$5.4m). Gross borrowings edged up to NZ$12.4m, pushing net debt to roughly NZ$11.5m from NZ$6.9m. Total equity was cut almost exactly in half to NZ$11.9m.

Segment mix tilted further toward Honey, which now represents 73.8% of revenue (FY22: 60.7%) at NZ$5.8m. Sale-of-goods revenue fell to NZ$1.5m from NZ$3.3m, taking its share from 39.4% to 18.6%. Agency services remains a minor contributor at NZ$0.6m. All three segments were still EBITDA loss-making.

What matters

  • Liquidity is the binding constraint. With NZ$0.9m cash, an FY23 pre-lease free cash outflow of -NZ$5.6m, and gross borrowings of NZ$12.4m, the rate of improvement in cash burn matters more than the P&L trajectory. At FY23's burn rate the current cash position is not self-sustaining.
  • Equity has halved. Total equity fell to NZ$11.9m from NZ$24.1m, implying a funded loss absorption of roughly NZ$12.2m against the NZ$13.0m NPAT loss. ROE moved from -81.1% to -108.7%.
  • Segment concentration has intensified. Honey is now nearly three-quarters of revenue but is still loss-making at the EBITDA level, and the release explicitly flags reliance on a Chinese-market customer. The branded Me Today sale-of-goods line effectively halved in revenue contribution.

Expectations

No quantified revenue or earnings target, and no forward-work balance, was disclosed. The company's narrative references strategy execution and sales opportunities without attaching figures to them.

On shape: HY23 delivered 45.7% of full-year revenue but 59.8% of the full-year EBITDA loss, meaning the second half was revenue-heavier but also carried a disproportionate share of the NPAT loss (44.7% of the year-on-year NPAT loss sits in H1, 55.3% in H2). On a segment basis, FY23 was marginally worse than FY22 in the Sale of Goods EBITDA result, and better in Honey and Agency. The release does not support a clear inflection claim.

Quality of result

The earnings improvement is real at the operating line — EBITDA loss narrowed by NZ$0.5m on NZ$0.4m lower revenue, implying some cost discipline — but a material share of the NPAT/PBT improvement is flattered by the FY22 base, which included non-cash items and a tax benefit that did not recur in FY23 (effective tax rate 0% vs 11.8%).

The operating cash flow improvement also warrants caution. Inventories fell by NZ$2.0m, providing a working-capital tailwind, while trade debtors jumped 81.8% to NZ$1.7m, lifting receivable days from 40 to 77 — a clear cash-conversion headwind that partially offset the inventory release. Inventory days remain extraordinarily high at roughly 684 days, so the balance-sheet release is from a very stretched starting point rather than genuine throughput improvement. Full working capital cannot be reconciled because payables detail was not in the extraction.

Pre-lease FCF of -NZ$5.6m against an NPAT loss of -NZ$13.0m reflects the large non-cash element in the P&L (fair value, impairment, restructuring references are cited but not quantified in extraction).

Unresolved

  • What is the funding runway? With NZ$0.9m cash and ongoing operating outflows, the release does not quantify headroom under the bank loan and subordinated note, covenant position, or any planned capital raise.
  • What is the quantum of restructuring, fair value and impairment adjustments in FY23 PBT, and how much of the year-on-year improvement is underlying versus base-effect?
  • Why did receivable days nearly double? The release does not reconcile the NZ$0.7m debtor build to specific customers or terms.
  • When does Honey reach EBITDA breakeven, given it is 74% of revenue and still -NZ$1.2m at the segment line?
  • What is the realisable value of the NZ$14.8m inventory balance, given ~684 days on hand?

This briefing cannot assess going-concern status, covenant headroom, or any post-balance-date funding actions, because the extraction does not contain that disclosure.

Key metrics

← Swipe to view more
Metric FY23 FY22 Change
Revenue $7.9m $8.3m -4.7% ↓
EBITDA −$5.1m −$5.7m +9.0% ↑
Net profit after tax −$13.0m −$19.5m +33.6% ↑
Net cash inflow from operating activities −$5.6m −$11.6m +52.0% ↑
Operating profit −$7.4m −$8.8m +15.8% ↑
Profit before tax −$13.0m −$22.1m +41.4% ↑
Cash and cash equivalents $0.9m $5.4m -83.0% ↓
Total assets $26.9m $39.5m -31.7% ↓

Reference: annolyse.ai/briefings/mee-fy23

Segment breakdown

← Swipe to view more
Segment Current revenue Prior revenue Current result Mix shift
Sale of goods $1.5m $3.3m −$2.4m -20.8pp
Agency services $0.6m $0.5m −$0.2m +1.2pp
Honey $5.8m $5.0m −$1.2m +13.1pp

Reference: annolyse.ai/briefings/mee-fy23

Analytical metrics

← Swipe to view more
Metric FY23 FY22 Context
OCF / EBITDA (cash conversion) 107.9% 204.9% deteriorated
FCF pre-lease −$5.6m −$11.9m +$6.3m
FCF / NPAT 43.1% 60.9% complementary conversion metric
Capex % revenue 0.4% 3.9%
Capex −$0.0m −$0.3m +$0.3m
Debtor days 76.9 40.3 +36.6 days
Inventory days 683.5 740.9 -57.4 days
Trade debtors $1.7m $0.9m +$0.7m
Net debt $11.5m $6.9m +$4.7m
Net debt / EBITDA 2.20x 1.20x Weakening
Gross borrowings $12.4m $12.2m +$0.2m
ROE (annualised) -108.7% -81.1% Weakening
HY23 share of FY23 revenue 45.7% Other half was 54.3%
HY23 share of FY23 EBITDA 59.8% Other half was 40.2%
HY23 share of FY23 NPAT 44.7% Other half was 55.3%
Profit from continuing operations −$19.5m

Reference: annolyse.ai/briefings/mee-fy23


This analysis was generated using Annolyse, an AI-powered tool that analyses NZX/ASX company announcements. The analysis is based on available company filings and standard Annolyse calculations. This is general information only and does not constitute financial advice. The analysis may contain errors. Always read the original company filings and consult a licensed financial adviser before making investment decisions.

Metric context

Trajectory before this result

A compact view of the company's recent revenue and margin path, derived from the same metrics history that powers the company page.

MEE revenue trajectory

Revenue context before the current result.

MEE EBITDA margin

Earnings margin across covered periods.

Appendix

Reference material

Company materials considered in this briefing.

Current period

30 June 2023 Financial Statements - Market Announcement

FY23 / results release

Me Today - Financial Statements 12 months ended 30 June 2023

FY23 / financial report

Prior comparable period

Me Today June 2022 Annual Report

FY22 / financial report

Interim context

31 December 2022 Financial Statements - Market Announcement

HY23 / results release

Me Today HY23 Interim Financial Statements 6 months ended 31 December 2022

HY23 / financial report

Email updates

Want briefings like this for the next reporting season?

Get the next Annolyse briefing by email when it is published.